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Genesys Appoints New Director of HRO Services

Brian Schiebel, Veteran Sales and Marketing Executive, Will Bring Comprehensive Service Offerings to Small and Mid-Sized Market

METHUEN, Mass. — OCTOBER 21, 2003 — Genesys, a provider of software and outsourcing services for human resource (HR) management, payroll, benefits, learning, and performance management, today announced the appointment of Brian J. Schiebel to director of the company's HRO Services organization.

Introduced in July 2003, PeopleComeFirst HRO Services encompasses all areas of human resources, including payroll and tax administration, employee benefits, HR administration, recruitment, training and development, and information management. Unlike other outsourcing offerings, PeopleComeFirst HRO Services is designed to meet the special needs of small to mid-sized companies.

"Our HRO Services builds on Genesys' long-term experience and success in payroll, HR, and benefits solutions," said Brian Schiebel. "I am excited by the opportunity of bringing such a comprehensive service offering to small and mid-sized companies, which have traditionally been underserved."

Schiebel's responsibilities encompass the management of direct sales to corporate customers, as well as sales to professional employer organizations (PEOs) and other outsourcing service providers. He will also oversee the ongoing development of strategic third-party partnerships to continually expand the Genesys service offering.

Before joining Genesys, Schiebel held executive level sales and marketing positions at Resinate Corp. and at a Professional Employer Organization (PEO), both located in Massachusetts. Schiebel's experience in the PEO industry included serving as an executive vice president of sales and marketing for a firm specializing in the provision of employee leasing services for small and mid-market firms. His expertise includes the outsourcing of HR management, payroll, business insurance, and employee benefits administration. Schiebel was also part of an executive team that led significant growth in revenue and profitability for a PEO that achieved recognition as one of the fastest growing, privately-held companies by INC. magazine.

"Brian's extensive experience in working with HR organizations gives him the ability to 'hit the ground running,'" said Ruth Ladner, chief operations officer of Genesys. "His understanding of all facets of HR and HRIS technology, coupled with in-depth knowledge of major business trends impacting the market, will make him an integral force in expanding our services business."

Schiebel graduated from the University of Massachusetts at Amherst with majors in economics and human resources.

About Genesys

Founded in 1981, Genesys offers solutions for human resource management, benefits administration, payroll processing, competency-based learning management, and performance management. The Genesys offerings, delivered through a Web-native architecture, can be deployed on-premise or through an outsourcing arrangement. Genesys facilities include a state-of-the-art data center with extensive security, backup, and redundant systems.

PeopleComeFirst is the Genesys brand for its comprehensive human capital management solutions. For more information, visit www.genesysHCM.com or call 800-580-5450.

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